Because he has an animalistic robot mode.
Smashdown isn’t the saving grace of the Battlemasters sized figures. He also isn’t the shame of the Battlemasters sized figures. I get a bit of a Battle Beasts jive from this toy and I like that.
“Robot” mode.Is what he is packed in. He has super chunky lower legs and arms and a bovine head. Maybe buffalo or something? What little paintwork he has is nicely applied and seems enough.
Sculpting wise he is a chunky boy too. There seem to be some hoof type marks where his toes would be. In the chunks of his fore arms, he has teeny-tiny-two fingered-one-thumbed hands. From the back it’s all panels and robot looking bits. I find it interesting as he does have a thick neck with bits that could resemble the Trapezius muscles of a body builder (Look at this pic). I also like the way they’ve kind of blocked his back from straightening all the way. It gives him a constant crotch thrusting (no pictures for this one, sorry) stance which adds to his animalistic nature.
Transformation is simple enough and he falls into a parts-former category I guess, as without the weapon, he is a rectangular prism. Slap the pole on him and you have a hammer.
Hammer modeErm, yeees. Okay…
There is some good chunky detailing (and a bovine head) on this mode. He also has some 5mm ports on either end for effect parts. One of which he comes with, a kind of impact effect. It looks all right. Slap a jet blast effect on the other side and you have a rocket powered hammer to contend with. That’s cool.
He also doesn’t have any other way to connect to a Transformer except for the handle. There’s no cool back-mounting of this hammer going on. Even though you can attach a blast effect to the handle, it can’t attach to anything else, so free-standing gun emplacement perhaps??
Smashdown is not totally without merit. The robot mode is inventive, cute and fun to play with. I can see him being a good sidekick type of figure for another robot, which I think is what the Battlemasters figures are supposed to be about. So in that way he is a successful Battlemaster. I like the idea of the hammer, but I wish that they did a bit more to his transformation to make it look less like a long block on a stick and more like an actual hammer. Whether or not my Thor theory is true, I am not sure so it is just speculation however I firmly believe the hammer would be better if it was more compact.
So, a decent toy. I would say get it if you like different looking robot modes as there are worse ways to spend you money.